Apple will a Sundance
Apple has arrived at a podcasting cope with US cable network the Sundance Funnel.
The offer means content in the network is going to be solely available through Apple’s iTunes, when podcasting features are put into the applying.
AdAge notes the deal “gives iTunes certainly one of its first exclusive podcast partners and inches Apple’s iTunes operations – initially produced like a music distribution hub – toward being a broader, radio-like media entity.”
The podcast-ready iTunes is anticipated to alleviate the procedure for creating and disbursing podcasts, will offer you a directory and also have an editorial team focused on identifying the very best podcasts, Apple Chief executive officer Jobs has formerly revealed.
“For us Apple is completely a like-minded brand in the manner they position themselves,” stated Kirk Iwanowski, senior v . p . for marketing at Sundance.